René Pickhardt on April 27th, 2011

Archived; click post to view. Excerpt: Today Apple finnaly published a press release with a statement about their tracking of geo locations of iPhone users. They clearly say that they did not intend to save this data on an I phone nor did they purposely send the data back to the apple servers. In their [...]

Continue reading about Apple I phone Location tracking: That’s not a bug

René Pickhardt on April 25th, 2011

Archived; click post to view. Excerpt: It is two months now of reading papers since I started my PhD program. Enough time to think about possible research topics. I am more and more interested in search, social networks in general and social news streams in particular. It is obvious that it is becoming more and [...]

Continue reading about Social news streams – a possible PhD research topic?

Archived; click post to view. Excerpt: After I have read the book Don’t make me think! by Steve Krug I have learned that you cannot start early enough with your usability testing. Steve pushes the fact that you don’t have to go to some fancy lab using an eye tracker or other stuff. He recommends [...]

Continue reading about Usability Test: Using Skype for testing the usability of your website.

René Pickhardt on April 25th, 2011

Archived; click post to view. Excerpt: So here we go with my first post about internet start ups. I am not sure yet weather I like their product. But the idea behind it is certainly very clever. What I like about the system is that this kind of advertising is impossible in an offline world. [...]

Continue reading about Retargeting: smart online marketing system by Criteo

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